Targeting: Shopify Markets & Visitor Location
Note:
The following features require a premium plan subscription.
On this page
- Types of location targeting
- Setting up Shopify market targeting
- Setting up Visitor location targeting
Types of Location Targeting
There are two location targeting options:
- Shopify Market: If your store is set up with Shopify Markets, use Shopify Markets targeting for consistency.
- Visitor Location: If you need more flexibility or don’t use Shopify Markets, Visitor Location Targeting is a great alternative.
Shopify Market Targeting
This option targets based on the selected market in Shopify. It is usually set automatically, but can also be adjusted manually using a dropdown selector:
- This targeting method will display the targeted bar to customers, regardless of where they are visiting from, as long as they are part of the selected Shopify market.
- For example, if the Canadian market is selected, any bar targeted to the Canadian market will be shown to users in that market.
Note
Shopify Market targeting requires that your shop use Shopify Markets and Shopify payments.
Visitor Location Targeting
Unlike Shopify Market targeting, this option determines the customer’s country of origin and only displays a bar if that country is specifically targeted.
It does not consider the Shopify market setting, but instead focuses on the customer’s geographical location.
While both options can be used together at the same time, we recommend using one or the other.
Note
Bars using Visitor Location targeting may take slightly longer to load than bars that don't use it. If both types of location targeting meet your needs, for quickest loading time, use Shopify Market.
Setting up Shopify Market targeting
By default, the bar is set to display in all markets.
When you choose to target specific markets for the first time, you will be notified that the app has no market data for your shop. To sync your market data, simply click on the Sync Markets button:
Once synced, you will see a list of the markets in your shop, along with each country in the currently selected market:
From here, click on a market to load its countries, then select which countries you would like to target with the bar:
Tip
If you can't find the markets you want to target, click Re-sync Markets, and the app will update the market list.
Setting up Visitor Location targeting
By default, the bar is set to display in all visitor locations.
To limit the bar's display to only visitors from specific countries, click on the top list and select the countries in which the bar should display:
Similarly, to hide the bar from specific countries, simply click on the bottom list and select the countries in which the bar should not display:
If you have any questions or concerns, you can reach us at help@hextom.com